PODEK’s proactive growth strategy places a strong emphasis on growth in export markets. Looking beyond national borders with an international outlook comes naturally to us. We will strengthen our organisation and intensify our market efforts both in Denmark and abroad. This is an integral part of our organisational development.
Our growth strategy for the coming years includes a dedicated export strategy, aligned with PODEK’s ambition to become a dominant market player in selected export markets. From 2022 onwards, PODEK’s international focus will be sharpened further through a targeted push into export markets with strong potential for our industry.
As mentioned, PODEK’s entry into selected export markets will play a major role in the company’s core business in the coming years, and we have chosen to prioritise this part of our growth. This expansion requires vision, planning and people, but we feel fully equipped for the tasks ahead in the coming years.
As with our Danish customers, we also want to guide our international customers throughout their entire customer journey. A PODEK solution should be a complete experience that supports operations, production and excellent customer service.
Establishing a presence in 1–2 new markets
A stronger organisation
Significantly intensified market efforts
